My personal thoughts, views and thinkpieces on insight, innovation, communication, consumer trends and brand development within the wonderful world of consumer marketing
Tuesday, August 11, 2009
Evian - Totally expressing 'Live Young' !
I'm totally impressed with the latest ad campaign and commercial from Evian called 'Roller Babies'. Evian has worked with the 'Live Young' theme for a few years and I love the way that they committed themselves to link the brand to a real consumer need and to express their brand essence of youthfulness and vitality through the line - in all of their communication. Fantastic! Watch it and get energised!
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment